{"id":866,"date":"2017-06-28T20:33:07","date_gmt":"2017-06-28T20:33:07","guid":{"rendered":"https:\/\/help.dopplerrelay.com\/?p=866"},"modified":"2021-06-23T14:07:37","modified_gmt":"2021-06-23T14:07:37","slug":"smtp-api-ventajas-y-diferencias","status":"publish","type":"post","link":"https:\/\/help.dopplerrelay.com\/en\/smtp-api-advantages-and-differences\/","title":{"rendered":"SMTP vs API: Advantages and Disadvantages"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Doppler Relay allows you to integrate your application, website, or eCommerce in two different ways: SMTP or API. Based on the needs of your business or features of your application you can choose one to the other.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Let&#8217;s see the advantages and main differences between them.<\/span><\/p>\n<h2>SMTP<\/h2>\n<p><span style=\"font-weight: 400;\">Let&#8217;s see below the main advantages of the SMTP connection<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Easy to connect<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">The SMTP connection has among its main advantages its ease of installation, since to start using Doppler Relay for your Transactional Emails <strong>you only have to change the SMTP credentials<\/strong> and in minutes you can have integrated your system with ours.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Connects to any system<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Another advantage of the SMTP connection is its <strong>flexibility with existing applications<\/strong>, it has no restrictions, so it doesn&#8217;t matter what system you have just have to include the SMTP information of your Doppler Relay account and will be working in just minutes.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Doesn&#8217;t \u00a0involve any development from your side<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">If you don0t have a team or a person available for to create the triggers to use our API, then our SMTP server is a great solution.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Common steps such as modifying existing messages by adding a custom header to set the campaign for different message streams, or enabling the tracking of the opening or clicking tend to be significantly less complex than starting to use the API .<\/span><\/p>\n<h2><strong>API<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">Now let&#8217;s take a look at the advantages of connecting through API Rest.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Flexibility in sendings<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Using our API Rest allows you a greater flexibility in automating the various submissions that your application or website triggers.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Deliverability speed<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">If you use the API connection for your Transactional Emails you may see an improvement in delivery speed of at least a few seconds. While the SMTP connection allows fast delivery of emails, thanks to our API this time could be optimized.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Better on a larger scale<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">The Rest API has a greater robustness that against a large number of shipments can provide greater security and deliverability.\u00a0<\/span><span style=\"font-weight: 400;\">It allows to obtain the results of the sendings.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Using the Rest API you can get the status of the shipments and take them to your own platform and consume them directly there.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Greater security<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">The Rest API allows you to add an additional layer of security to your program using API keys. API keys allow you to generate an authentication credential separate from your user password, which significantly reduces the possibility of someone using your account sending spam or phishing.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Other Benefits<\/span><\/h3>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">You do not have to deal with MIME because we&#8217;ll ride it on our side.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">You can simply use a library of requests available for the language you use.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">HTTP is allowed by all but the most restrictive firewalls<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>","protected":false},"excerpt":{"rendered":"<p>Find here the main differences between the SMTP and API connection and discover the best option for you system.Learn the main advantages and differences beetween these two way of connection between your application, system, website or ecommerce with Doppler Relay: SMTP or API.<\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[33,32,98,126,97,132,35,25],"tags":[108,107],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>SMTP vs API: Advantages and Disadvantages<\/title>\n<meta name=\"description\" content=\"Find here the main differences between the SMTP and API connection and discover the best option for you system.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/help.dopplerrelay.com\/es\/smtp-api-ventajas-y-diferencias\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta 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