{"id":866,"date":"2017-06-28T20:33:07","date_gmt":"2017-06-28T20:33:07","guid":{"rendered":"https:\/\/help.dopplerrelay.com\/?p=866"},"modified":"2021-06-23T14:07:37","modified_gmt":"2021-06-23T14:07:37","slug":"smtp-api-ventajas-y-diferencias","status":"publish","type":"post","link":"https:\/\/help.dopplerrelay.com\/es\/smtp-api-ventajas-y-diferencias\/","title":{"rendered":"SMTP vs API: ventajas y diferencias"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Doppler Relay permite integrar tu aplicaci\u00f3n, sitio web, o eCommerce de dos formas distintas: <strong>SMTP o API<\/strong>. En base a las necesidades de tu negocio o caracter\u00edsticas de tu aplicaci\u00f3n puedes optar por una o la otra.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Veamos a continuaci\u00f3n las ventajas y principales diferencias entre ellas. <\/span><\/p>\n<h2><strong>SMTP<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">Veamos a continuaci\u00f3n las principales ventajas de la conexi\u00f3n SMTP.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Facilidad de instalaci\u00f3n<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">La conexi\u00f3n SMTP cuenta entre sus principales ventajas con su facilidad de instalaci\u00f3n, ya que para empezar a utilizar Doppler Relay para tus Emails Transaccionales <strong>solo debes intercambiar las credenciales SMTP y en minutos ya podr\u00e1s tener integrado tu sistema con el nuestro<\/strong>. <\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Permite conectarse con cualquier sistema \u00a0<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Otra ventaja de la conexi\u00f3n SMTP es su <strong>flexibilidad con las aplicaciones existentes<\/strong>, no tiene restricciones, por lo tanto no importa el sistema que tengas con tan solo incluir los datos SMTP de tu cuenta en Doppler Relay funcionar\u00e1. <\/span><\/p>\n<h3><span style=\"font-weight: 400;\">No involucra un desarrollo desde el lado del cliente<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Si no tienes un equipo o nadie disponible para crear los disparadores necesarios para enviar a trav\u00e9s de la API, entonces nuestro servidor SMTP es una gran soluci\u00f3n.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Los pasos m\u00e1s comunes, como la modificaci\u00f3n de los mensajes existentes mediante la adici\u00f3n de un encabezado personalizado para establecer la campa\u00f1a para diferentes flujos de mensajes, o la habilitaci\u00f3n del seguimiento de la apertura o clic tienden a ser significativamente menos complejo que comenzar a utilizar la API.<\/span><\/p>\n<h2><strong>API<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">Ahora veamos las ventajas de la conexi\u00f3n mediante la utilizaci\u00f3n de nuestra API Rest . <\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Flexibilidad en los env\u00edos<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">El hecho de utilizar nuestra API Rest permite una mayor <strong>flexibilidad a la hora de automatizar los diversos env\u00edos<\/strong> que tu aplicaci\u00f3n o sitio web disparen. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">La velocidad de env\u00edo <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Si utilizas la conexi\u00f3n API para tus Emails Transaccionales es posible que veas <strong>una mejora en la velocidad de entrega de al menos unos segundos<\/strong>. Si bien la conexi\u00f3n SMTP permite una r\u00e1pida entrega de los emails, gracias a nuestra API este tiempo podr\u00eda ser optimizado. <\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Mejor para enviar a gran escala<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">La API Rest tiene una mayor robustez que frente a una gran cantidad de env\u00edos <strong>puede brindar una mayor seguridad y entregabilidad<\/strong>. \u00a0<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Permite obtener los resultados de los env\u00edos<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Utilizando la API Rest puedes obtener el estado de los env\u00edos, <strong>llevarlos hacia tu propia plataforma<\/strong> y consumirlos directamente ah\u00ed. <\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Mayor seguridad<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">La API Rest <strong>permite agregar una capa adicional de seguridad a tu programa utilizando claves API<\/strong>. Las claves de la API le permiten generar una credencial de autenticaci\u00f3n separada de su contrase\u00f1a de usuario, lo que reduce significativamente la posibilidad de que alguien que utilice su cuenta env\u00ede spam o phish.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Otras ventajas<\/span><\/h3>\n<ul>\n<li><span style=\"font-weight: 400;\">No tienes que tratar con MIME porque lo montaremos de nuestro lado.<\/span><\/li>\n<li><span style=\"font-weight: 400;\">Simplemente puedes utilizar una biblioteca de solicitudes disponible para el lenguaje que utilices.<\/span><\/li>\n<li><span style=\"font-weight: 400;\">HTTP est\u00e1 permitido por todos los firewalls excepto los m\u00e1s restrictivos<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>","protected":false},"excerpt":{"rendered":"<p>Aprende las principales ventajas y diferencias de las dos formas de conexi\u00f3n entre tu aplicaci\u00f3n, sistema, sitio web o ecommerce con Doppler Relay: SMTP o API.Find here the main differences between the SMTP and API connection and discover the best option for you system.<\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[33,32,98,126,97,132,35,25],"tags":[108,107],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>SMTP vs API: Advantages and Disadvantages<\/title>\n<meta name=\"description\" content=\"Find here the main differences between the SMTP and API connection and discover the best option for you system.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/help.dopplerrelay.com\/es\/smtp-api-ventajas-y-diferencias\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta 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